As your business scales, the challenge isn't just about growing revenue or expanding market share. It's about doing so with clarity, purpose, and alignment. That’s where the EOS Core Focus™ comes in.
One of the most overlooked but transformative tools in the EOS Toolbox™ is the Marketing Strategy section of your Vision/Traction Organizer® (V/TO). In my work with leadership teams, this component often starts off unclear, scattered, or riddled with ...
If you’ve ever sat around a table with your leadership team and realized that every one of you has a slightly different version of where you're going and how you’ll get there — you’re not alone. I refer to this as a Traction Gap. It’s not just ...
