Ninety Celebrates 10 Years of Innovation Amid Customer and Revenue Growth

Ninety shares recent growth and all-time platform metrics to commemorate a decade of empowering small businesses and ranking on the Inc. 5000’s 2026 list

Park City, UT, August 25, 2026 — Ninety, a SaaS platform built for companies running on the Entrepreneurial Operating System® (EOS®), today announced its 10th anniversary alongside customer and revenue growth, recent milestones, and historic platform performance. In honor of this growth, Ninety has been named to the Inc. 5000 list for 2026, with 247% revenue growth over three years. The company has achieved 85% customer growth in the same period.

Over the past decade, Ninety has supported businesses across 23 industries, powered over 6.6 million meetings, enabled 3.2 million quarterly priorities (Rocks), and is utilized by nearly 19,000 companies in more than 80 countries. Backed by a network of over 1,600 platform implementers and coaches, Ninety empowers teams to achieve positive business results every day.

Ninety continues to expand the platform’s core capabilities, led by Maz, its built-in AI companion. Maz moves beyond answering questions to help customers take action directly in the platform. Maz has helped customers create or refine more than 28,000 Rocks and build over 24,000 Seats. Its reach also extends beyond the leadership team: more than half of Ninety’s paying customers have used Maz, and employees outside of leadership account for 60% of its users.

“Ten years in, this is the most extraordinary moment we've had to serve small and mid-sized businesses. Every software company is announcing AI right now. We've had ours in customers' hands since 2025, and we've spent that time learning what actually helps teams make better decisions — which turns out to be a much harder problem than adding a chat box," said Mark Abbott, Founder and CEO of Ninety. "We're proud of what we've built and the growth it's produced. But we're just getting started. We're continually expanding the platform so leaders can streamline operations, accelerate growth, and build truly exceptional companies."

Ninety’s multi-year revenue and customer growth reflect increasing demand among SMBs for operational software that unifies goal setting, performance scorecards, meeting management and organizational accountability.

What’s Next for Ninety

As SMBs transition away from disparate systems and single-function administrative software, Ninety continues to expand its global footprint.

Ninety’s focus remains on continuing its growth by expanding its platform capabilities. Ninety will focus on enhancing Maz and helping leaders make confident, outcome-driven decisions as the company continues to scale into an enduring, independent market leader.

To learn more about Ninety's 10-year anniversary milestones and see how Ninety can help you and your team, visit www.ninety.io.

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