Published: June 18, 2021
By Patti Hoying
Summary: Even as some companies may boast that their solution makes it “easy” to (insert task here... run a company… stay productive… work from anywhere… etc… etc…), this article explains why Ninety prefers a more realistic tone when describing its benefits, based on experience, helpfulness and steeped in transparency.
While some may find the idea of growing a business to be somehow exciting and glamorous, the reality is that it’s not always smiles, glitter and Benjamins raining down from the heavens.
The hard, honest truth? Running a company isn’t easy.
In fact, anyone who tells you otherwise either hasn’t run a company -- or they’re trying to pitch you something.
While it’s true that building a productive, humane and resilient organization isn’t easy, it’s actually incredibly rewarding. And being part of a great company -- when your vocation aligns with your occupation and your work becomes Work -- my friend, that is where the real magic happens!
Here at Ninety®, we understand what it takes to build a great company, to Get Smart Stuff Done™. In fact, we were humbled by recent recognition as one of the fastest growing SaaS companies in the United States. With that, we remain intimately aware of the experiences -- good and bad -- that come with growth. These are the delicious opportunities to learn, adjust and further improve, all the while becoming better and better versions of our best as productive, humane and resilient as individuals, as organizations, as tribes and beyond.
We understand it because it’s part of who we are. It’s what we do every day. In fact, Ninety is our Company Operating System™. (There’s something to be said for eating your own cooking.) It’s our secret weapon that allows us to Work From Anywhere™, stay connected to our G-TRIBE, our vision, our values and to each other as we move forward faster.
But it’s never truly easy, is it?
The honest truth is that while there may be technology, tools and solution providers boasting of the promise of making things “easy,” we’ve found that in reality, it’s rarely the case. In fact, too often that seemingly easy solution quickly devolves into a spaghetti mess of complexity.
One example is trying to implement a Company Operating System, like Traction®, using paper or Google Sheets. That seemingly “simple” solution can actually decrease the likelihood of total adoption across the organization, which means you may not get full value out of your company’s investment and / or exceed full potential.
Words matter. At Ninety, the honest truth is that instead of a false promise of easy, our integrated platform of tools is designed and intended to make it “Almost Easy” for individuals to come together and build a great company. Almost Easy is more realistic. Easy? No, you still have to do the Work. You still have to rest your gaze on that 10-year horizon and set course, step by step, Rock by Rock, to your ultimate outcome.
A worthy challenge? Certainly.
Almost easy? Absolutely!
May you continue to build with courage, confidence and conviction, and may your journey be Almost Easy!
Be Extraordinarily More Productive, Humane and Resilient
We know you have many choices of products that could help you build your company. At Ninety.io, our passion is to help you and your company become extraordinarily more productive, humane and resilient.
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