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Build a Company Worth Choosing
Aug 9, 2026When I think about building a company from the ground up, I want people who’ll stick with me through the hard seasons. I want people who ... -
The People Who Help You Build
Aug 2, 2026About 11 years ago, I posted an ad on Craigslist. I was looking for someone to help me with my coaching practice and bring a little more ... -
Lead AI, Don't Just Deploy It
Jul 26, 2026A few years ago, I was sitting in an airport waiting for a flight when I started playing around with ChatGPT. Ironically, the man sitting ... -
Thin Air
Jul 19, 2026Later today, one team will lift the World Cup. I'll be watching with the same anticipation I felt more than fifty years ago. I've been ... -
Meet Ask Maz
Jul 12, 2026Every founder has wondered whether their leadership team is measuring the right things, prioritizing the most important work, or solving ... -
Better Meetings Build Better Companies
Jul 5, 2026Many founders have walked out of a leadership meeting feeling like the team was aligned, only to watch that alignment weaken a few days ... -
Growing Alongside the Company
Jun 28, 2026When Christine Watts joined Ninety in 2017, her role was supposed to be in marketing and client success. Ten years later, she's held ... -
Thinking at Altitude
Jun 21, 2026When you’re in the early stages of building a company, it can feel a lot like playing a game of pickup basketball. Everyone is close to ... -
How'd We Get Here?
Jun 14, 2026I’ve asked that question more than a few times at Ninety. We’ve had moments where we talked about the plan, aligned on the direction, and ...